Assessing Employees Performance and Its Impact In Enhancing Loyalty At Jordanian Private Universities In The Northern Territory
The purpose of the study was to identify employee performance appraisal and its effect on organizational loyalty: An applied study on the private universities in the northern province of Jordan from the viewpoint of universities managers, assistant managers, heads of departments, and employees. A questionnaire of (45) items was constructed, items were distributed on two dimensions (Employees Performance Appraisal and Organizational Loyalty) to identify the level of implementing the process of employee’s performance appraisal. The population of the study included all managers, assistant managers, heads of departments, and employees of Jordan private universities in the north province (N. 435). Questionnaire number (219) was circulated out of which (209) were retrieved, representing a response rate of (95.4%). Results of the study revealed statistically significant effects of employee performance appraisal on enhancing organizational loyalty in the private universities in the north region of Jordan. It also showed that the level of Jordan private universities in the northern province interest in the process of appropriate performance evaluation was average. According to the results the researcher recommends the need to work on activating the role of performance evaluation at the Jordanian private universities in the northern province through realizing (achieving) the highest degrees of justice and objectivity in the evaluation process, to relate the results of the evaluation with moral and material incentives and pay more attention to the process of performance evaluation due to its important role and effect on organizational loyalty among employees.