Saudi University Girl's use of Social Networking "WhatsApp" and its effect on Gratification

DOI: 10.46988/IJMMC.02.02.2020.007

Authors

  • Dr. Aliaa Abdel Fattah Ramadan Assistant Professor and Head of the Educational Media Department - Tanta University

Abstract

WhatsApp as a social network application is widely used worldwide due to Wi-Fi connections on mobile phones. This current study aims at tracking the reasons and motivation of its use among Saudi University girls (200 students) via designing a questionnaire. The students ‘responses were coded, and SPSS programs were used to analyze the responses of the sample. The results represent the frequency of the reasons behind using WhatsApp.

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Published

2021-01-26